C3 · Quiz
Ads for “Is your home's assessment worth a second look?”
3 concepts that lead to this page. Each one comes in 4:5, 1:1, 9:16, with its own primary texts, headlines and description. Click an image to see it full size.
Concept A
The quiz
The lander's first screen: 3 quick questions set as editorial content, never as a tappable widget.
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Primary texts
- Primary text 1
Is your home's assessment worth a second look?
Answer three questions, then see your free savings estimate: Did your latest assessment notice go up? When did you buy your home? Have you ever challenged your assessment?
Then the 3-minute read: what each question says about your assessment, with the rules in Texas, California and Florida.
- Primary text 2
It's easy to never look at the number.
Assessments change. Homes change. The sales your county compares you to change. Checking it is free and doesn't change anything with your county.
Start with 3 quick questions about your property tax assessment, then the 3-minute read: Why these questions?
- Primary text 3
The tax board will never send you a check. They assess the value of your home and move on.
So: did your latest assessment notice go up? When did you buy your home? Have you ever challenged your assessment?
Whatever you answered, the only way to know if your assessment is fair is to compare it with similar homes nearby. 3 quick questions and a 3-minute read: Is your home's assessment worth a second look?
- Primary text 4
Did your latest assessment notice go up?
A cap limits how fast the number can climb, not what your home is worth.
That's the first of 3 quick questions on your property tax assessment. The 3-minute read after them explains what each one says, with the rules in Texas, California and Florida.
- Primary text 5
When did you buy your home?
A purchase can reset the starting point. In California, the assessor sets a new base year value when you buy.
It's one of 3 quick questions worth asking before your next property tax bill. Answer them, then read why they matter in 3 minutes. Savings Guarantee™: if you don't save in year one, year two is free. If you still haven't saved after two years, you get a refund. Terms apply.
Headlines
- 📝 3 quick questions about your home35
- 🔎 Is your home's tax value right?33
- 🏠 Worth a second look?22
- 📈 Did your assessment notice go up?35
- 🗓️ When did you buy your home?30
Description
- Get your free savings estimate.31
Concept B
What to check
The lander's 'What to check' list as a ruled checklist: values, deadline, your home.
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Primary texts
- Primary text 1
What to check on your property tax assessment:
Values: last year's appraised value and this year's, and the exemptions approved for each year. Deadline: how and when to protest. Your home: its own facts, such as age, building size and lot size, against what the assessor has on record.
The 3-minute read has the rules in Texas, California and Florida.
- Primary text 2
Each year is its own question.
In Texas, an appraisal review board's decision is binding only for the tax year in question. In California, a decline-in-value appeal doesn't carry forward.
So it's worth knowing what to check on this year's property tax assessment. A 3-minute read: Is your home's assessment worth a second look?
- Primary text 3
Your home's own facts, such as age, building size and lot size, against what the assessor has on record. California's guide suggests starting there.
It's one of three things to check on your property tax assessment, along with your values and your deadline.
All three, plus 3 quick questions, in one 3-minute read.
- Primary text 4
Is your home's tax value right?
Start with what's on the record: last year's appraised value and this year's, and the exemptions approved for each year. Texas notices must show these.
Then: comparing your assessment with similar homes nearby is what the free savings estimate does. What to check first, in a 3-minute read.
- Primary text 5
In Texas, the appraisal district generally has to send you a notice of appraised value when your value is higher than the year before. That letter starts a clock.
What to check on it: your values, the deadline, and your home's own facts against what the assessor has on record.
Lower your property tax bill. Start with our 3-minute read.
Headlines
- ✅ What to check on your assessment34
- 🧾 Last year's value and this year's35
- 📐 Age, building size and lot size33
- ⏳ Each year is its own question31
- 🔎 Is your home's tax value right?33
Description
- Get your free savings estimate.31
Concept C
The evidence
A drawn explainer: an opinion isn't evidence; your home against similar homes nearby, and what counts.
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Primary texts
- Primary text 1
An opinion isn't evidence.
Guidance in both Texas and California points the same way: to how your home compares with similar homes. California's appeals guide lists things like distance from your home, zoning, bedrooms and bathrooms, year built, square footage, lot size, extras such as a pool, quality of construction and condition.
What an appeal board looks at, in a 3-minute read.
- Primary text 2
“In most residential appeals, the most reliable type of evidence to support your opinion of ‘fair market value’ is the sale of properties similar to yours.”
That's the California State Board of Equalization, Publication 30.
See what makes a home comparable, and what it means for your property tax assessment, in our 3-minute read.
- Primary text 3
Your county valued your home, often with a formula, not a visit.
What makes a home comparable? California's appeals guide lists things like bedrooms and bathrooms, year built, square footage and lot size. Comparing your assessment with similar homes nearby is what the free savings estimate does.
The 3-minute read: Is your home's assessment worth a second look?
- Primary text 4
Is your property tax assessment fair?
It's worth checking. The only way to know if your assessment is fair is to compare it with similar homes nearby.
Start with 3 quick questions, then read what an appeal board looks at. It takes 3 minutes.
- Primary text 5
Lower your property tax bill.
Savings Guarantee™: if you don't save in year one, year two is free. If you still haven't saved after two years, you get a refund. Terms apply.
First, the evidence: what makes a home comparable to yours, and why an opinion isn't enough. A 3-minute read.
Headlines
- ⚖️ An opinion isn't evidence28
- 🏘️ What makes a home comparable?32
- 🔎 Is your home's tax value right?33
- 📏 Your home vs similar homes nearby35
- 📖 What an appeal board looks at31
Description
- Get your free savings estimate.31








